Hanoï Station
✶
Details
Brand Strategy
A new content plan and posting rhythm to put the account back on followers' radar and make people want to come.
(WHAT I DID)
Content plan
Posting rhythm
Account relaunch
Verbal Identity
A tone that feels like a welcome at the door: warm, friendly and appetising, to make followers hungry before they arrive.
(WHAT I DID)
Tone of voice
Captions & hooks
Community management
Visual Identity
Photos and videos that make the dishes and the place irresistible, produced and edited for social media.
(WHAT I DID)
Photo shoots
Video shoots
Editing
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Armabeton
✶
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